Where Marketing Meets Humanity
Marketing Expert | Creative Analytical Thinker | Altruist
Marketing Expert | Creative Analytical Thinker | Altruist

Thyra is a Marketing Expert through and through.
When Thyra first attending college at the University of Illinois in Urbana-Champaign, she knew Marketing would be her passion and she has never lost her dedication to her passion. After graduating from the Unversity of Illinois after 3 1/2 years, Thyra began her prestigious and successful career in advertising and corporate marketing.
Thyra's deep marketing experience and expertise includes everything from launching new brands through integrated media, digital marketing, lead generation for both Consumer and B2B brands and creating extraordinarily successful CRM strategies for Fortune 100 companies across the country.
Thyra is also well-versed in conducting creative and consumer research in-person leveraging this insight to create meaningful impactful campaigns. After working in both advertising and corporate marketing for many years, Thya headed back to Graduate School; obtaining her MBA from DePaul Unversity's Kellstadt Gradulate School of Business. in Chicago.
Thyra has worked in Marketing and Strategic Planning for the smallest of small businesses and the very large Fortune 100 companies. As a Vice President in large prestigious ad agency Thyra was responsible for creating results-driven plans and executing successfully against those plans. She was promoted after being in her role of Account DIrector for only 8 months.
As a Christie's International Real Estate Broker for over 20 years, Thyra has worked with the Best of the Best to market and sell luxury property while providing top tier service every step of the way.
Truly knowing how to market homes to sell is a level of expertise far above and beyond the MLS.
Whether it be SEO, website development and management, Google Ads, Google Analytics or Social Media ad placement and content creation, Thyra has the expertise based on years of experience in these areas. As a digital medial publisher, Thyra went form 0 to over 1 million fans building timely content that truly resonated with the audience while leveraging SEO and social media to build the audience.
Leveraging marketplace data and SWOT analyses , Thyra has created and executed brands that truly stand out from the competition. Whether it's look and feel, tone, messaging or imagery, Thyra uses data - aligned with key business objectives - to create a distinct differenatiated brand positioning strategy.
Who are we targeting ? What is important to these segments and how do we communicate with them in a way that's powerful and meaningful? Thyra sees every marketing initiative from the perspective of the customer. Customer - focused and customer- driven aren't nice to have....they're must haves.
A Media Company Owner for many years, Thyra is committed to writing with deep honesty and clarity. Moving from 0 followers at launch of Chicago's first hyperlocal media company,Thyra quickly grew to over 1 million views. She was selected by The Chicago Tribune as a journalist to follow on Social Media due to her compelling content, trend reporting and story accuracy..
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